Kirsty is a senior Loyalty Marketing & CRM expert who’s passionate about helping organisations drive measurable results by improving the way they interact with their customers. She has worked with some of the world’s most exciting global brands including Tesco, eBay, British Airways, Virgin Megastores & Unilever, plus smaller organisations and start-ups.
Kirsty has worked with executive teams & business owners to shape marketing strategies that deliver profitable and sustainable customer relationships.
She is an expert in campaign management , web personalisation, CRM and data analytics.
January 31, 2017 in Personalisation
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